Building got 10x faster.
Product Planning
just got its upgrade.
From rough idea to dev-ready plan. Beam gets your team there — in hours, not weeks.
Where the deciding happens.
Same complexity. Different experience.
Today
With Beam
Your engineers got Cursor, Claude Code, Copilot — AI tools built for how they work. Your product team got... ChatGPT and a blank Google Doc.
The bottleneck used to be building. Now it's deciding.
From rough idea to dev-ready plan.
Here's what happens when your PM starts a Beam session.
1 · Think
Your team never starts from a blank page.
Start with whatever you have — a rough idea, a signal, a direction. Beam pulls your full context and starts thinking with you.
2 · Decide
The right questions get asked upfront — not two sprints later.
Beam runs a structured session — asking context-aware questions that surface blind spots.
3 · Build
Your developer opens it Monday morning and starts building.
What comes out isn't a document. It's a plan developers can build from.
Your data stays yours. Always.
The role is changing.
Product management was built for a world where building was slow. That world is gone. What comes next isn't management — it's steering. The companies that recognize this first will define what gets built next.
Read our thinking →
Think → Decide → Build
See what happens when a rough idea meets real context
Engagement hasn't moved. Now what?
Productus Maximus
Engagement hasn't moved since the redesign. Leadership wants answers before Thursday's review.
Beam
Click "Start Session" to see Beam think.
What your developer actually gets
Beam explored 3 strategies
SESSION RECAP
How should we approach this?
Quick Discovery MVP
Fix analytics discoverability with guided onboarding.
~3 WEEKS · 1 ENGINEER
Multi-Phase Plan
Full retention strategy: discovery, notifications, analytics.
~9 WEEKS · 2 ENGINEERS
Choose a plan to see the Product Graph.
Stop building the wrong thing faster.
See how Beam helps your team do the deciding — from rough idea to dev-ready plan.
Think deeper. Decide faster.
Common questions
Beam runs structured planning sessions with your PMs. It pulls your org's context, asks the questions that sharpen thinking, and produces a plan — requirements, tasks, phases — that developers can build from. Think of it as the tool for the deciding: what to build, why, and how.
Beam fills the gap upstream — the deciding that happens before anything enters Linear, Jira, or your issue tracker. The plan it produces flows into whatever your team already uses.
ChatGPT and Gemini don't know your customers, your roadmap, or your last three strategy pivots. Beam reads your organization's full context before asking its first question — and the output is a structured plan, not a chat transcript.
Beam's questions and plans are built from your org's context and a curated library of product frameworks. Every session is specific to your idea, your team, and your constraints. Your PM stays in control throughout.
Beam is not an execution tracker (that's Linear, Jira). Not a roadmap tool (that's Productboard, Aha!). Not a code generator (that's Cursor, Claude Code). Not a general-purpose AI (that's ChatGPT). Beam is the upstream thinking layer — the deciding. Everything else is downstream.
One session. Your PM describes an idea, Beam runs a structured session, and a dev-ready plan comes out the other end. Hours, not weeks.
Product teams at software companies where engineering already has AI tools but product doesn't. If your PMs spend more time on planning docs than on actual product thinking, this is for you.
Pre-launch. No fake logo wall, no inflated metrics. What we have: a working product, built by a product leader with 10+ years of shipping experience, tested on real planning sessions. We use Beam to build Beam.
Beam is an AI product-planning platform that turns a rough product idea into a dev-ready plan — requirements, tasks, and phases — in hours, not weeks, through a structured AI planning session with a product manager.
Beam is pre-launch and has not published public pricing yet. Pricing is discussed during a free 30-minute live demo.
Beam is in pre-launch. You can book a 30-minute live demo with founder Michael Tor to see it in action and join early access.